Integrated marketing channels
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Veröffentlicht in: | Strategic marketing management in Asia |
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Sprache: | eng |
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2017
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Titel | Jahr | Verfasser |
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Marketing environment | 2017 | Theng, Lau Geok |
Product decisions | 2017 | Bhupathi, Murali Manohar |
Pricing strategy | 2017 | Jampala, Rajesh C. |
Sales force management | 2017 | Sudhahar, J. Clement |
Strategic planning and marketing models | 2017 | Rahman, Khandoker Mahmudur |
Marketing research | 2017 | Andaleeb, Syed Saad |
New product development | 2017 | Haque, Ehsan Ul |
Integrated marketing channels | 2017 | Datta, Saroj Kumar |
Integrated marketing communications | 2017 | Bhupathi, Murali Manohar |
Rural marketing | 2017 | Bhanot, Anurudra |
Evolution of marketing as a discipline | 2017 | Anwar, Syed Ferhat |
Consumer behavior | 2017 | Andaleeb, Syed Saad |
Consumer behavior and the anatomy of a brand | 2017 | Liyanage, Uditha |
Market segmentation, targeting, and positioning | 2017 | Andaleeb, Syed Saad |
Packaging | 2017 | Rahman, Khandoker Mahmudur |
Branding and brand management | 2017 | Sudhakar, Bushan D. |
Service marketing | 2017 | Andaleeb, Syed Saad |
Social marketing and social business | 2017 | Hasan, Khalid |