National cultures and response strategies in strategic alliances cultural universalism or cultural relativism?

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Bibliographische Detailangaben
Veröffentlicht in:	Governance issues in strategic alliances
1. Verfasser:	Furrer, Olivier (VerfasserIn)
Weitere Verfasser:	Tjemkes, Brian (VerfasserIn), Adolfs, Koen (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2016
Schlagworte:	Strategische Allianz > Interkulturelles Management > Strategic responses > Aufsatz im Buch
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