The role of embeddedness for seource integration Complementing S-D logic research through a social capital perspective

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Veröffentlicht in:Marketing theory
1. Verfasser: Laud, Gaurangi (VerfasserIn)
Weitere Verfasser: Karpen, Ingo O. (VerfasserIn), Mulye, Rajendra (VerfasserIn), Rahman, Kaleel (VerfasserIn)
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Sprache:eng
Veröffentlicht: December 2015
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