Lower connectivity is better the effects of network structure on redundancy of ideas and customer innovativeness in interdependent ideation tasks

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Veröffentlicht in:Journal of marketing research
1. Verfasser: Stephen, Andrew T. (VerfasserIn)
Weitere Verfasser: Zubcsek, Peter Pal (VerfasserIn), Goldenberg, Jacob (VerfasserIn)
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Sprache:eng
Veröffentlicht: April 2016
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