Epilogue to the special issue and reflections on the future of engagement research

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Bibliographische Detailangaben
Veröffentlicht in:Journal of marketing management
1. Verfasser: Hollebeek, Linda D. (VerfasserIn)
Weitere Verfasser: Conduit, Jodie (VerfasserIn), Sweeney, Jill (VerfasserIn), Soutar, Geoffrey N. (VerfasserIn), Karpen, Ingo O. (VerfasserIn), Jarvis, Wade (VerfasserIn), Chen, Tom (VerfasserIn)
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Sprache:eng
Veröffentlicht: May 2016
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Avoiding academic irrelevance in the marketing discipline : the promise of the history of marketing thought 2018 Jones, D. G. Brian
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