Integrating identity and consumption an identity investment theory

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Bibliographische Detailangaben
Veröffentlicht in:Journal of marketing theory and practice
1. Verfasser: Thompson, Scott A. (VerfasserIn)
Weitere Verfasser: Loveland, James M. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2015
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Konsumentenverhalten > Persönlichkeitspsychologie > Theorie > Aufsatz in Zeitschrift
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