Dynamic narrative alignment : rhetoric in community-driven social media management

Dynamic narrative alignment rhetoric in community-driven social media management

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Handbook of research on effective advertising strategies in the social media age
1. Verfasser: Wrobel, Sophie (VerfasserIn)
Weitere Verfasser: Kellden, John (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2015
Schlagworte:
Online-Marketing > Beziehungsmarketing > Markenführung > Aufsatz im Buch
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
Effective, privacy-first display advertising : ambient intelligence for online ambient environments 2015 Orlandic, Ratko
The influence of perceived interactivity of social media advertising and voluntary self-disclosure on attitudes and intentions to pass-along 2015 Chu, Shu-Chuan
Digital advertising practices and its impacts on students : an application in the public and private universities in Turkey 2015 Kircova, Ibrahim
Does social media marketing improve business performance? 2015 Gülsoy, Tanses Yasemin
Augmented reality advertisements in tourism marketing 2015 Celtek, Evrim
Advertising in the world of social media-based brand communities 2015 Habibi, Mohammad Reza
The role of social media in international advertising 2015 Kasemsap, Kijpokin
Corporate advertising at the age of social media 2015 Aktan, Ercan
Employing a mixed method to explore mobile social media users' big data privacy concerns 2015 Yang, Kenneth C. C.
Advertising ethics in the social media age 2015 Gülsoy, Tanses Yasemin
Dynamic narrative alignment : rhetoric in community-driven social media management 2015 Wrobel, Sophie
A model for mind-device dialectic and the future of advertising in the social media age 2015 Yilmaz, Recep
Gamification and social media as tools for tourism promotion 2015 Kachniewska, Magdalena
On-line media planning and on-line media common measurement currencies 2015 Basal, Bilgen
The strategic planning process of social media advertising in the context of integrated marketing communication 2015 Topsümer, Füsun
Subliminal advertising and its ethical dimensions in the social media age 2015 Elci, Meral
The use of myths as an advertisement strategy at the age of social media 2015 Kilinc, Ugur
Social media as an advertisement tool : strategical need of being more experiential 2015 Topsümer, Füsun
Advertising in games : advergaming applications in the tourism industry 2015 Celtek, Evrim
The organizational structure of advertising agencies and new directions 2015 Altiok Gürel, Pinar
Alle Artikel auflisten