Double standards in the judgement of consumer versus business unethical behavior = Dvostuki standardi u prosjenama neetičnog ponašanja potrošača i poslovnih subjekata

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Veröffentlicht in:Market
Weitere Verfasser: Sinkevičius, Mindaugas (BerichterstatterIn), Gineikienė, Justina (BerichterstatterIn), Huettinger, Maik (BerichterstatterIn), Adomavičius, Benas (BerichterstatterIn)
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Sprache:eng
Veröffentlicht: 2014
Schlagworte:
consumer ethics > business ethics > double standards > Aufsatz in Zeitschrift
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Titel Jahr Verfasser
Analysis of hedonic and utilitarian consumer values affecting the retail store image in India : = Analiza hedoničke i utilitarine vrijednosti za potrošača u odnosu na imidž prodavaonice na malo u Indiji 2023 Raut, Umesh Ramchandra
Information commerce (i-commerce) usage and purchase decisions among university students during COVID-19 : = Korištenje informacijske trgovine (i-commerce) ı odluka o kupovini tijekom pandemije COVID-19 među sveučilišnim studentima 2023 Norzaidi Mohd Daud
Consumer ethnocentrism and the influence of selected demographic factors : a comparative study among the countries of slovakia, the czech republic, and the philippines = Potrošački etnocentrizam i utjecaj odabranih demografskih čimbenika : usporedna studija između Slovačke, Češke Republike i Filipina 2023 Čvirik, Marián
Measuring the effectiveness of online sales by conducting A/B testing : = Mjerenje učinkovitosti online prodaje provođenjem A/B testiranja 2023 Mandić, Miroslav
Using supervised machine learning methods for RFM segmentatio : a casino direct marketing communication case = Korištenje nadziranih metoda strojnoga učenja za RFM segmentaciju : sluc̆aj izravne marketins̆ke komunikacije kasina 2023 Bratina, Danijel
What influences Croatian consumers' wine choice? : = S̆to utjec̆e na hrvatske potros̆ac̆e u izboru vina? 2023 Alpeza, Ivana
Data-driven market segmentation : the case of medical tourists in Lebanon = Segmentacija tržišta temeljena na podacima : slučaj medicinskih turista u Libanonu 2023 Noaman, Samar Billi
Determinants of consumer purchase intention towards cheeses with geographical indication in a developing country : extending the theory of planned behavior = Odrednice namjere potrošača prema kupovini sireva s oznakom zemljopisnog podrijetla u zemlji u razvoju : proširenje teorije planiranog ponašanja 2023 Užar, Dubravka
Revitalization of the Slovenian herbal market? : a mixed study approach = Revitalizacija slovenskog tržišta ljekovitog bilja? : istraživanje pristupom kombiniranih metoda 2023 Krsnik, Sabina
How do personality traits influence the behavioral intentions of Gen-Z tourists? : = Kako osobine ličnosti utječu na namjere ponašanja turista Generacije Z? 2023 Alexander Joseph Ibnu Wibowo
Learning from pandemic periods : elements of the theory of behavioral transformation = Učenje iz razdoblja pandemije : elementi teorije promjene ponašanja 2023 Urbonavicius, Sigitas
The role of store environment cues on store personality and store image : = Uloga elemenata okruz̆enja na osobnost ı imidz̆ prodavaonice 2023 Taşkın, Elif
The influence of social media marketing activities on TikTok in raising brand awareness : = Utjecaj marketinških aktivnosti, na društvenim medijima na TikToku na podizanje svjesnosti o marki 2023 Sheak, Elvin
The impact of the position of shopper marketing stands within a store on shopper purchase behavior : = Utjecaj pozicije prodajnih štandova u prodavaonici na kupovno ponašanje 2022 Matušovičová, Monika
Improvement in customer experience through the creation of virtual brand communities : = Poboljšanje korisničkog iskustva kreiranjem virtualnih zajednica maraka 2022 Baubonytė, Indrė
Brand Presence in Decision-Making Involving Decoys : = Prisutnost marke u odlučivanju koje uključuje mamce 2022 Kubalová, Radka
Impact of the congruence between brand personality and consumer personality on emotional loyalty : what makes apple and samsung different = Utjecaj podudarnosti između osobnosti marke i osobnosti potrošača na emocionalnu lojalnost: što čini Apple i Samsung različitim 2022 Letukytė, Neda
Investigating the impact of television advertising and eWOM on brand equity creation : = Istraživanje utjecaja televizijskog oglašavanja i eWOM-a na stvaranje tržišne vrijednosti marke 2022 Ruzzier, Maja Konečnik
Binge-watching during the pandemic : an empirical study in India = Maratonsko gledanje tijekom pandemije : empirijsko istraživanje u Indiji 2022 Padmanabhan N. S.
The impact of market-driven vs. market-driving strategies on products' short-term and long-term sales growth : = Utjecaj strategija upravljanja tržištima prema strategiji prilagodbe tržištima na kratkoročni i dugoročni rast prodaje proizvoda 2022 Vlašić, Goran
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