Relationship quality in cross-border exchanges a temporal perspective

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Bibliographische Detailangaben
Veröffentlicht in:Journal of business-to-business marketing
1. Verfasser: Akrout, Houcine (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
affective commitment > affective trust > B2B relationship > cultural sensitivity > quasi-longitudinal analysis > relational satisfaction > relationship phases > relationship quality > industrial marketing > business marketing > Aufsatz in Zeitschrift
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