Conjoint analysis
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| Veröffentlicht in: | The history of marketing science |
|---|---|
| 1. Verfasser: | |
| Format: | UnknownFormat |
| Sprache: | eng |
| Veröffentlicht: |
2014
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| Schlagworte: | |
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
| Conjoint analysis | 2014 | Rao, Vithala R. |
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| The history of marketing science : beginnings | 2014 | Neslin, Scott A. |
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| Distribution channels | 2014 | Staelin, Richard |
| Customer relationship management (CRM) | 2014 | Neslin, Scott A. |
| Digital and internet marketing | 2014 | Moe, Wendy W. |
| New products research | 2014 | Lehmann, Donald R. |
| Pricing | 2014 | Winer, Russell S. |
| Advertising effectiveness | 2014 | Tellis, Gerard J. |