Global medical marketing editorial

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Journal of medical marketing
1. Verfasser: Smith, Brian D. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
Aufsatz in Zeitschrift
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
Introduction to the special edition of the journal of medical marketing device issue 2018 DelConte, Anthony
The medical device industry in Ireland : creating an environment for innovation (when academia, government, and industry collaborate) 2017 Kuuskvere, Laurie
Frugal innovation in medical devices : key to growth in emerging economies 2017 Verma, Servjaeta
A real-world perspective : building and executing an integrated customer engagement roadmap that bridges the gaps in traditional medical device development processes 2017 Goldenberg, Seth J.
Group Health Affairs in the biomedical technology industry : part I : the chief health officer and thought leadership 2017 Silfen, Eric
Revisiting the clinical evidence and economics of dexmedetomidine use : letter to the editor -2015 Ming, Long Chiau
The "5 Horsemen of the Apothecary" : lessons to be learned by the top pharmaceutical performers for 2014-2009 -2015 Trombetta, Bill
Investment guidance for the Chinese medical device market -2015 Zhang, Weifan
New leadership -2015 Dumovic, Peter
What makes more, better? An exploratory study on the effects of firm-level commercial operations attributes on pharmaceutical business performance -2015 Chressanthis, George A.
Direct-to-consumer advertising and the role of hope -2015 Delbaere, Majorie
Motivations for participating in clinical trials and health-related product testing -2015 Paço, Arminda
An incongruent picture of direct-to-consumer advertising of genetic tests : qualitative framing analysis on newspapers and 23andMe's press releases -2015 Wen, Jing
The impact of public relations on the pharmaceutical industry : a case study of living like you campaign -2015 Hasenmeyer, Virginia
Leveraging technology adoption model for examining internet usage among physicians’ in changing Indian pharmaceutical marketing context : a structural equation modeling approach 2014 Patwardhan, Avadhut Arun
Challenges in managing a retail pharmacy : views from community pharmacists in the State of Penang, Malaysia 2014
Pharmaceutical retailers and promotion by pharmaceutical companies in India 2014 Srivastava, Vinita
Refocusing on R&D model or redefining marketing strategy? : Anticipating sustainability for generic pharmaceutical industry 2014 Barei, Fereshteh
Assessment of medicines price variation among community pharmacies in the state of Penang, Malaysia by using simulated client method 2014
Third-person perception of cosmeceutical product advertising : the moderating role of body esteem 2014 Meng, Juan
Alle Artikel auflisten