| Fine-tuning the fight against food waste
|
2018 |
Aschemann-Witzel, Jessica |
| Marketing practices of rural micro and small businesses in Ghana the role of public policy
|
2018 |
Blankson, Charles |
| A ten country-company study of sustainability and product-market performance : influences of doing good, warm glow, and price fairness
|
2018 |
Hult, G. Tomas M. |
| Downsizing of housing : negotiating sufficiency and spatial norms
|
2018 |
Sandberg, Maria |
| Religious orientations and consumer ethics : the mediating role of personal moral philosophies
|
2018 |
Chowdhury, Rafi M. M. I. |
| Gross National Happiness (GNH) : linkages to and implications for macromarketing
|
2018 |
Laczniak, Gene R. |
| Advertising and pseudo-culture : an analysis of the changing portrayal of women in print advertisements
|
2018 |
Yazdanparast, Atefeh |
| Brands, truthiness and post-fact : managing brands in a post-rational world
|
2018 |
Berthon, Pierre R. |
| Tackling the subaltern quandary : marketing systems of dignity
|
2018 |
Jagadale, Sujit Raghunathrao |
| "Migrants are splendid types" : the "beautiful balts" megamarketing campaign to boost the reception of displaced persons in Australia after World War II
|
2018 |
Krisjanous, Jayne |
| Marketing to liminal consumers : migrant workers as an emerging segment in transitional economies
|
2018 |
Chu, Rongwei |
| Tactical moments of creative destruction for affordable housing
|
2018 |
Ozanne, Lucie K. |
| Marketing social class and ideology in post-World-War-Two American print advertising
|
2018 |
Paulson, Erika L. |
| Automotive remanufacturing in the circular economy in Europe : marketing system challenges
|
2018 |
Kalverkamp, Matthias |
| Towards a theory of marketing systems as the public good
|
2018 |
Kadirov, Djavlonbek |
| Biases in charitable giving to international humanitarian aid : the role of psychic distance
|
2018 |
Mittelman, Robert |
| Marketing systems and market failure : a macromarketing appraisal
|
2018 |
Redmond, William |
| Path dependency in marketing systems : where history matters and the future casts a shadow
|
2018 |
Layton, Roger A. |
| Gifts and nationalism in wartime Japan
|
2018 |
Minowa, Yuko |
| Alternative economies as marketing systems? : the role of value creation and the criticism of economic growth
|
2018 |
Haase, Michaela |
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