Midata initiative update

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Bibliographische Detailangaben
Veröffentlicht in:Journal of direct, data and digital marketing practice
1. Verfasser: Harrington, Emma (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2014
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Titel Jahr Verfasser
Special issue:Focus on digital marketing 2014
Guest editorial: The e-marketing SIG (beta) manifesto : aligning research with practice in digital marketing 2014 Wolny, Julia
Midata initiative update 2014 Harrington, Emma
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Consumer data revolution, the reshaping of industry competition and a new perspective on privacy 2014 Becker, Michael J.
Apple iBeacon technology briefing 2014 Newman, Nic
New guidance on cookie consent laws 2014 Gold, Sue
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Imputing unknown competitor marketing activity with a Hidden Markov Chain 2014
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Retail shopwrooms, mobile sales 2014 Willmott, Bob
ICO reports on its enforcement action 2014 Gold, Sue
Landmark judgement on intellectual property and online links 2014 Mayner, Jonathan
DMA pushes back on ICO direct marketing guidance 2014 Milligan, James
The insider threat to data assets : business intelligence 2014 Galdies, Peter
Marketing in a mobile-first world : tackling the why and the how 2014 Save, Aditya
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