Manufacturer brands versus private brands Hoch's strategic framework and the Swedish food retail sector

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:The international review of retail, distribution and consumer research
1. Verfasser: Anselmsson, Johan (VerfasserIn)
Weitere Verfasser: Johansson, Ulf (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
manufacturer brands > private brands > Hoch's defence strategies > food retail sector > Sweden > Aufsatz in Zeitschrift
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