The power and impact of quick wins

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Bibliographische Detailangaben
Veröffentlicht in:	The ROI of pricing
1. Verfasser:	Liouzu, Stephan M. (VerfasserIn)
Weitere Verfasser:	Chenal, Mathias (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2014
Schlagworte:	Preismanagement > Produktentwicklung > Return on Investment > Aufsatz im Buch
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Titel	Jahr	Verfasser
Value-based pricing ROI	2014	Best, Roger J.
Making the business case for value-based pricing investments	2014	Liozu, Stephan M.
Illuminating value capture with return on pricing investment	2014	Sodhi, Navdeep
Allocating pricing resources with a more strategic ROI calculation	2014	Dvorin, David
ROI and the impact of pricing : the state of the profession	2014	Liozu, Stephan M.
Is there a long-term return on price promotions?	2014	Balan, Carmen
Pricing modelling as a strategic leverage for knowledge-intensive start-ups : an explorative case study in the luxury fashion industry	2014	Denicolai, Stefano
Case study on break-even analysis	2014	Indounas, Kostis
Translating pricing-software-enabled capabilities to meaningful financial impacts	2014	Zawada, Craig
Closing thoughts	2014	Mitchell, Kevin
Interview with a pricing leader : Robert Smith, Director of Corporate Pricing for Eastman Chemical	2014	Smith, Robert
Evaluating the impact of pricing actions to drive further actions	2014	Ruggiero, Antonio
Using VOC to ensure product launch success : a case study showing how one firm prevented a launch misfire	2014	Trevenen, Linda
The power and impact of quick wins	2014	Liouzu, Stephan M.
Making the case for value-based pricing software in B2B markets	2014	Arnold, Ed
Cannibalization - five easy pieces	2014	Hinterhuber, Andreas