The role of quantitative and qualitative network effects in B2B platform competition

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Managerial and decision economics
1. Verfasser: Li, Zhiwen (VerfasserIn)
Weitere Verfasser: Pénard, Thierry (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2014
Schlagworte:
B-to-B-Marketing > Netzwerkökonomik > Elektronische Beschaffung > Marktanteil > Aufsatz in Zeitschrift
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