Exploring social media adoption in small to medium-sized enterprises in Ireland

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Bibliographische Detailangaben
Veröffentlicht in:	Journal of small business and enterprise development
1. Verfasser:	Durkin, Mark (VerfasserIn)
Weitere Verfasser:	McGowan, Pauric (VerfasserIn), McKeown, Niall (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2013
Schlagworte:	Small to medium-sized enterprises > Ireland > Action research > Effectuation > Permission marketing > Social media adoption > Aufsatz in Zeitschrift
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