Alignment of market orientation and innovation as a success factor a five-country study

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Veröffentlicht in:Technology analysis & strategic management
1. Verfasser: Brettel, Malte (VerfasserIn)
Weitere Verfasser: Oswald, Monika (VerfasserIn), Flatten, Tessa (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2012
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