Media and convergence management

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Bibliographische Detailangaben
Weitere Verfasser: Diehl, Sandra (HerausgeberIn), Karmasin, Matthias (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: Berlin, Heidelberg u.a. Springer 2013
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Titel Jahr Verfasser
The Internet and the value chains of the media industry 2013 Hess, Thomas
The interplay of technology development and media convergence : examples 2013 Hellwagner, Hermann
Conceptualizing audiences in convergent media environments 2013 Hasebrink, Uwe
Technology, convergence, and the Internet of things 2013 Gathegi, John N.
Towards a better understanding of mobile marketing : theoretical construction of ubiquity 2013 Okazaki, Shintaro
Convergence, crisis and the digital music economy 2013 Preston, Paschal
Media development and convergence in the music industry 2013 Winter, Carsten
Convergence and corporate social responsibility : the need for using a networking concept for stakeholder management 2013 Trommershausen, Anke
Business modelling and convergence 2013 Gustafsson, Veronika
Managing the convergence of industries : archetypes for successful business models 2013 Hacklin, Fredrik
Media convergence and media multitasking 2013 Kazakova, Snezhanka
A process for managing the re-convergence of marketing functions 2013 Malthouse, Edward C.
Convergent journalism : newsrooms, routines, job profiles and training 2013 Kaltenbrunner, Andy
Regulating media convergence : supranational and global paradigms 2013 Sarikakis, Katharine
The many faces of interactivity in convergent media environments : assessing uses and effects of interactivity from a user and management perspective 2013 Stark, Birgit
Cross-media advertising : brand promotion in an age of media convergence 2013 Voorveld, Hilde
Convergence in global markets : the great standardization versus localization debate is (finally) put to rest 2013 Mueller, Barbara
New competencies for the future : how changes and trends in media convergence demand new skills from the workforce 2013
Media convergence and convergence strategies in human resource management 2013 Scholz, Christian
Convergence and controlling 2013 Wall, Friederike
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