Research developments in international marketing a European perspective

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Bibliographische Detailangaben
Veröffentlicht in:Perspectives on international marketing - re-issued
1. Verfasser: Ford, David (VerfasserIn)
Weitere Verfasser: Leonidou, Leonidas C. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2012
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Titel Jahr Verfasser
Research developments in international marketing : a European perspective 2012 Ford, David
New product development in industrializing countries 2012 Vernon-Wortzel, Heidi
Marketing to China : a framework 2012 Cronin, Aidan
Conquering the Chinese market : a study of Danish firms' experiences in the People's Republic of China 2012 Schlegelmilch, Bodo B.
The international involvement of firms on the unlisted securities market (USM) 2012 Cannon, T.
The management contract as a mode of industrial co-operation 2012 Burton, F. N.
Competitiveness through networks of relationships in information technology product markets 2012 Cunningham, M. T.
Success factors of export marketing : a meta-analytic critique of the empirical studies 2012 Gemünden, Hans Georg
Japanese buyer-seller relationships : the use of the IMP interaction approach to elucidate the distinctively Japenese features 2012 Holden, Nigel
The role of networking in the development of successful innovations by small- and medium-sized firms in the UK medical equipment industries 2012 Shaw, Brian
Competitive distribution networks : the Finnish magazine paper industry in the UK 2012 Forsström, Bo
Relationship atmosphere in international business 2012 Hallén, Lars
Buyer-seller relationships : alternative conceptualizations 2012 Wilson, David T.
Relations between the concept of distance and international industrial marketing 2012 Törnroos, Jan-Åke
Alternative approach strategies for buyer-seller relations with the people's Republic of China 2012 Johnston, Wesley J.
Marketing and purchasing of industrial goods : a study of the US commercial aircraft engine industry 2012 Frear, Carl R.
Marketing strategy and the meteoric rise of captive imports among the US big three automotive manufacturers 2012 Scheinman, Marc N.
Changes in industrial networks as flow-through nodes 2012 Easton, Geoff
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