| Guest editorial: Brands in the arts and culture sector
|
2014 |
Baumgarth, Carsten |
| The art of branding : lessons from visual artists
|
2014 |
Rodner, Victoria L. |
| Millennial cultural consumers : co-creating value through brand communities
|
2014 |
Halliday, Sue Vaux |
| The branding of contemporary Chinese art and its politics : unpacking the power discourses of the art market
|
2014 |
Preece, Chloe |
| Artist brand building : towards a spatial perspective
|
2014 |
Sjöholm, Jenny |
| Exhibitions as sub-brands : an exploratory study
|
2014 |
Rentschler, Ruth |
| Enhancing museum brands with experiential design to attract low-involvement visitors
|
2014 |
Ober-Heilig, Nadine |
| "This theatre is a part of me" : contrasting brand attitude and brand attachment as drivers of audience behaviour
|
2014 |
Baumgarth, Carsten |
| Star quality : celebrity casting in London West End theatres
|
2014 |
Caldwell, Niall |
| Listening to live jazz : an individual of social act?
|
2013 |
Pitts, Stephanie |
| Factors affecting visual artists' levels of commitment to artwork distributors
|
2013 |
Kottász, Rita |
| Sustainable touring exploring value creation through social marketing
|
2013 |
Henderson, Stephen |
| Shopping soundtracks : evaluating the musicscape using introspective data
|
2013 |
Oakes, Steve |
| The art machine : dynamics of the genrating mechanism for contemporary art
|
2013 |
Rodner, Victoria L. |
| "A big part of my life": a qualitative study of the impact of theatre
|
2013 |
Walmsley, Ben |
| An exploratory investigation into the role of a research and development programme on future craft practice
|
2013 |
Valentine, Louise |
| Why producers of music use discourses of consumption : (and why we shouldn't think that makes them prosumers)
|
2013 |
Cluely, Robert |
| Understanding value from arts sponsorship : a social exchange theory perspective
|
2013 |
Tyrie, Anna |
| Why promote sold-out concerts? : a Durkheimian analysis
|
2012 |
Duffett, Mark |
| Disruptive marketing and unintended consequences in the nonprofit arts sector
|
2012 |
Kirchner, Theresa A. |
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