Consumer value perception of luxury goods : a cross-cultural and cross-industry comparison

Consumer value perception of luxury goods a cross-cultural and cross-industry comparison

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Veröffentlicht in:Luxury marketing
1. Verfasser: Hennigs, Nadine (VerfasserIn)
Weitere Verfasser: Wiedmann, Klaus-Peter (VerfasserIn), Klarmann, Christiane (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2013
Schlagworte:
Luxusgüter > Kundenwert > Vergleich > Welt > Aufsatz im Buch
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