How do managers perceive the needs of sales forecasting process improvement in a B2B environment

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Bibliographische Detailangaben
Veröffentlicht in:	International journal of management practice
Weitere Verfasser:	Kerkkänen, Annastiina (BerichterstatterIn), Huiskonen, Janne (BerichterstatterIn), Korpela, Jukka (BerichterstatterIn), Pirttilä, Timo (BerichterstatterIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2012
Schlagworte:	Prognoseverfahren > Absatz > B-to-B-Marketing > Prozessmanagement > Gruppenentscheidung > Aufsatz in Zeitschrift
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