The effects of sports sponsorship a review and research agenda

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:The marketing review
1. Verfasser: Walraven, Merel (VerfasserIn)
Weitere Verfasser: Koning, Ruud Hans (VerfasserIn), Bottenburg, Maarten van (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2012
Schlagworte:
Sponsoring > Sportmarketing > Bibliometrie > Aufsatz in Zeitschrift
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