Applying a behavioural and operational diagnostic typology of competitive intelligence practice empirical evidence from the SME sector in Turkey

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Bibliographische Detailangaben
Veröffentlicht in:Journal of strategic marketing
1. Verfasser: Wright, Sheila (VerfasserIn)
Weitere Verfasser: Bisson, Christophe (VerfasserIn), Duffy, Alistair P. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2012
Schlagworte:
Wettbewerbsanalyse > Marketingmanagement > KMU > Schwellenländer > Türkei > Aufsatz in Zeitschrift
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