Internet management for communication-distribution interaction as a means to maximize customer consumption experience : the Volagratis case

Internet management for communication-distribution interaction as a means to maximize customer consumption experience the Volagratis case

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Bibliographische Detailangaben
Veröffentlicht in:Advanced technologies management for retailing
Weitere Verfasser: Cacia, Claudia (BerichterstatterIn), Aiello, Lucia (BerichterstatterIn), Singer, Pierpaolo (BerichterstatterIn), Ferri, Antonella (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2011
Schlagworte:
Tourismuswirtschaft > Online-Marketing > Social Web > Kundenintegration > Aufsatz im Buch
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