The effect of social cues on sniping behavior in internet auctions field evidence and a lab experiment

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Journal of interactive marketing
Weitere Verfasser: Kamins, Michael A. (BerichterstatterIn), Noy, Avi (BerichterstatterIn), Steinhart, Yael (BerichterstatterIn), Mazursky, David (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2011
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
The unanticipated dynamics of promoting crowdfunding donation campaigns on social media 2022 Dehdashti, Yashar
Sponsored influencer vlogs and young viewers : when sponsorship disclosure does not enhance advertising literacy, and parental mediation backfires 2022 Harms, Bianca
Value creation (vs value destruction) as an unintended consequence of negative comments on [innocuous] brand social media posts 2022 Labrecque, Lauren I.
Sarcastic or assertive : how should brands reply to consumers' uncivil comments on social media in the context of brand activism? 2022 Batista, Juliana Moreira
I am not what I like : endorsing brands on social media negatively affects consumers' self-evaluation 2022 Bernritter, Stefan F.
Feeding the trolling : understanding and mitigating online trolling behavior as an unintended consequence 2022 Papez, Maja Golf
Sponsorship disclosure of influencers : a curse or a blessing? 2022 Giuffredi-Kähr, Andrea
Paradoxes of social support in virtual support communities : a mixed-method inquiry of the social dynamics in health and wellness Facebook groups 2022 Rosario, Ana Babić
Using speech acts to elicit positive emotions for complainants on social media 2021 Argyris, Young Anna
Buying a new product with inconsistent product reviews from multiple sources : the role of information diagnosticity and advertising 2021 Byun, Kyung-Ah
The effects of animistic thinking, animistic cues, and superstitions on brand responses on social media 2021 Karpinska-Krakowiak, Malgorzata
Emoji, playfulness, and brand engagement on Twitter 2021 McShane, Lindsay
Past, present, and future of electronic word of mouth (eWOM) 2021 Verma, Sanjeev
Predicting tie strength with ego network structures 2021 Stolz, Simon
Let me entertain you? : the importance of authenticity in online customer engagement 2021 Eigenraam, Anniek W.
Empirical analyses of nonlinear effects of reserve prices on ending prices in online auctions 2021 Han, Jidong
Spot-on creativity : creativity biases and their differential effects on consumer responses in (non-)real-time marketing 2021 Mazerant, Komala
Certainty in language increases consumer engagement on social media 2021 Pezzuti, Todd
Seeing it is like touching it : unraveling the effective product presentations on online apparel purchase decisions and brain activity (an fMRI study) 2021 Jai, Tun-Min
LSTM response models for direct marketing analytics : replacing feature engineering with deep learning 2021 Sarkar, Mainak
Alle Artikel auflisten