| The complexity and dynamics of Electrolux' internationalisation
|
2011 |
Zentes, Joachim |
| Neuausrichtung im Beschaffungsmanagement
|
2011 |
|
| International market entry of wholesale companies in emerging markets : Metro Cash & Carry in India
|
2011 |
Geigenmüller, Anja |
| Internationalisierungserfolge eines KMU : der Markteintritt der Anton Paar GmbH in China
|
2011 |
Schneider, Ursula |
| Acquisition of a minority stake in an emerging country telecommunications operator
|
2011 |
Gerpott, Torsten J. |
| International brand management : the example of Nivea in Russia
|
2011 |
Geigenmüller, Anja |
| Extending the product life cycle within an international marketing strategy : relaunching the German AUDI A4 as the Spanish SEAT Exeo
|
2011 |
Schramm-Klein, Hanna |
| Modern retail management : Apple's iPhone distribution strategy
|
2011 |
Rudolph, Thomas |
| Produkt- und Timingstrategien am Beispiel der Walt Disney Company
|
2011 |
Oelsnitz, Dietrich von der |
| Strategic repositioning of Apple Inc.
|
2011 |
Al-Laham, Andreas |
| The acquisition of Aventis by Sanofi : attack as defence ; play 1: Sanofi's hostile attack and the fierce battle for Aventis
|
2011 |
Müller-Stewens, Günter |
| The acquisition of Reebok by Adidas
|
2011 |
Schmid, Stefan |
| Unternehmenskultur und interkulturelle Personalentwicklung in der internationalen Unternehmung : das Beispiel der Bosch-Gruppe
|
2011 |
Barmeyer, Christoph I. |
| International project financing : example platinum toll highway
|
2011 |
Backhaus, Klaus |
| Emphases in the globalisation strategy of a medium-sized enterprise : HYDAC
|
2011 |
Schön, Otmar Peter |
| Global Pharma : das Ende eines erfolgreichen Business Models?
|
2011 |
Nell, Phillip C. |
| Risikomanagement im Außenhandel : Instrumente der Kurssicherung
|
2011 |
Havenstein, Moritz |
| Kurzfristige Außenhandelsfinanzierung
|
2011 |
Waschbusch, Gerd |
| Tata Nano : the car for the bottom-of-the-pyramid
|
2011 |
Schuster, Tassilo |
| Benetton vs. Inditex and H&M : another fallling star?
|
2011 |
Lechner, Christian |
Tag hinzufügen