Interacting effect of conformity and critical mass in technology acceptance a conceptual model

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Veröffentlicht in:International journal of electronic customer relationship management
Weitere Verfasser: Illia, Abdou (BerichterstatterIn), Lawson-Body, Assion (BerichterstatterIn), Lee, Simon (BerichterstatterIn), Roy, Marie-Christine (BerichterstatterIn)
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Sprache:eng
Veröffentlicht: 2011
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