Assessing value-in-use a conceptual framework and exploratory study

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Veröffentlicht in:Industrial marketing management
Weitere Verfasser: MacDonald, Emma K. (BerichterstatterIn), Wilson, Hugh (BerichterstatterIn), Martinez, Veronica (BerichterstatterIn), Toossi, Amir (BerichterstatterIn)
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Sprache:eng
Veröffentlicht: 2011
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