Business excellence through product development a rise- fall- rise of Nirma as a brand

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Veröffentlicht in:Managing corporate responsibility and risk for synergising business practices to achieve organizational excellence
1. Verfasser: Nandi, Veena T. (VerfasserIn)
Weitere Verfasser: Das, Sudipto (VerfasserIn)
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Sprache:eng
Veröffentlicht: 2010
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