Cultural influence on consumers' usage of social networks and its' impact on online purchase intentions

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Bibliographische Detailangaben
Veröffentlicht in:	Journal of retailing and consumer services
1. Verfasser:	Pookulangara, Sanjukta (VerfasserIn)
Weitere Verfasser:	Koesler, Kristian (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2011
Schlagworte:	Social Web > Konsumentenverhalten > Online-Handel > Aufsatz in Zeitschrift
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