| Instructive discourse in internal business communication : comprehensibility and target group orientation
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2011 |
Dieltjens, Sylvain |
| Management of multilingualism in multinational companies of German origin in the Czech Republic
|
2011 |
Engelhardt, Oliver |
| Companies' websites as vehicles for expressing corporate identity : a case study on the use of English as a Lingua Franca
|
2011 |
Poppi, Franca |
| Virtue and its eloquence : CSR reporting in China
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2011 |
Strafella, Giorgio |
| Illocution and perlocution in advertising communication : advising, promising, persuading
|
2011 |
Berti, Barbara |
| Discourse, communication and the enterprise : an introduction
|
2011 |
Garzone, Giuliana |
| Discursive changes in corporate and institutional communication
|
2011 |
Gotti, Maurizio |
| "Doing well by doing good" : a comparative analysis of Nokia's and Ericsson's corporate social responsibility reports
|
2011 |
Malavasi, Donatella |
| Saving Opel : discursive perspectives on news management
|
2011 |
Jacobs, Geert |
| Genre variation in tobacco advertising
|
2011 |
Garzone, Giuliana |
| The impact of globalization on holstic brand communication strategy online and offline : the cognitive dimension
|
2011 |
Schmidt, Christopher M. |
| Advertising ELT materials on the Web : what identity for "local" EFL teachers?
|
2011 |
Nava, Andrea |
| Realisations of intertextuality, interdiscursivity and hybridisation in the discourses of professionals
|
2011 |
Warren, Martin |
| "Our mission and our values" : an approach to Russian Banks' communication strategies
|
2011 |
Cotta Ramusino, Paola |
| Gazprom's environmental report : peculiarities of an emerging genre
|
2011 |
Goletiani, Liana |
| Business and national identity : the press coverage of Fiat's bids for Chrysler and Opel
|
2011 |
Degano, Chiara |
| Food for thought : the discursive rehearsal of the Milano Expo 2015
|
2011 |
Paganoni, Maria Cristina |
| Tourist brochures as a means to convey corporate image : the analysis of a case study in a rhetorical perspective
|
2011 |
Santulli, Francesca |
| Seeing the wood for the trees : a research agenda with a new focus
|
2011 |
Charles, Mirjaliisa |
| Metadiscourse on the move : the CEO's letter revisited
|
2011 |
Gillaerts, Paul |
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