Reflections on the Dixon seminar the development of marketing thought and theory

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Journal of historical research in marketing
1. Verfasser: Shaw, Eric H. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2011
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
Morris B. Holbrook : an historical autoethnographic subjective personal introspection 2017 Holbrook, Morris B.
Russ Belk, autobiographical reflections 2017 Belk, Russell W.
The greatest store west of Chicago : Meier & Frank, 1857-1932 2017 Savitt, Ronald
Autobiographical reflections part II: risk, tenacity and philosophies of research 2017 Tadajewski, Mark
Ruth N. Bolton : Autobiographical reflections 2017 Bolton, Ruth N.
"Is it essential that a steamship company's poster must have a ship?" : the shortcomings of British shipping posters c.1840 to c.1970 2017 Clampin, David
Origins of sports car marketing : early 20th Century British cycle-cars 2017 Jones, D. G. Brian
Modernity in British advertising : selling cocoa and chocolate in the 1930s 2017 French, Michael J.
The origins of marketing practice in Britain : from the ancient to the early twentieth century 2017 Hawkins, Richard A.
Exploring origins of marketing thought and practice in the United Kingdom : guest editorial 2017 Tadajewski, Mark
Philip Kotler : some of my adventures in marketing 2017 Kotler, Philip
Developing insights into contemporary con(pro)sumer culture based on classical ideas in social theory 2017 Ritzer, George
Electric appliance advertising : the role of the good housekeeping institute 2017 Paulson, Erika L.
Christian Grönroos : I did it my way 2017 Grönroos, Christian
The history of advertising trust archive 2017 Moir, Alistair
Paprika Schlesinger : the development of a luxury retail shoe brand in Belle Époque, Vienna 2017 Hawkins, Richard A.
What's so funny about marketing? : twentieth-century cartoonist portrayals of US marketing 2017 Jorgensen, Brian K.
Valarie Zeithaml : autobiographical reflections 2017 Zeithaml, Valarie A.
Research in the gap between the obvious and the improbable 2017 Wensley, Robin
"Don't blame the shopkeeper!!" : food, drink and confectionery advertising and British Government market controls during the Second World War 2017 Hayes, Mick
Alle Artikel auflisten