Launch strategies and new product success
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| Veröffentlicht in: | Gaining momentum |
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| Sprache: | eng |
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2010
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Tag hinzufügen | Titel | Jahr | Verfasser |
|---|---|---|
| Co-constructing the brand and the product | 2010 | |
| Modeling and forecasting diffusion | 2010 | Meade, Nigel |
| From models to the management of diffusion | 2010 | Tidd, Joe |
| Understanding the pre-diffusion phases | 2010 | Ortt, Roland |
| Achieving adoption network and early adopters acceptance for technological innovations | 2010 | Frattini, Federico |
| Launch strategies and new product success | 2010 | Hart, Susan |
| Diffusion of pharmaceutical innovations in health systems | 2010 | Atun, Rifat A. |
| Diffusion of telecommunications technologies : a study of mobile telephony | 2010 | Chu, Wen-lin |
| Diffusion of environmental products and services : towards an institutions-theoretic framework ; comparing solar photovoltaic (PV) diffusion patterns in Japan and the US | 2010 | Shum, Kwok L. |
| Forecasting technology diffusion | 2010 | |
| Understanding consumer responses to innovations | 2010 | Wang, Qing |
| Developing technical and market standards for innovations | 2010 | Chiaroni, Davide |