Does sampling influence customers in online retailing of digital music?

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Bibliographische Detailangaben
Veröffentlicht in:Information systems and e-business management
Weitere Verfasser: Hu, Nan (BerichterstatterIn), Liu, Ling (BerichterstatterIn), Bose, Indranil (BerichterstatterIn), Shen, Jialie (BerichterstatterIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2010
Schlagworte:
Online-Handel > Marketingmanagement > Digitale Musik > Bespielte Medien > Digitale Güter > Preiswettbewerb > Aufsatz in Zeitschrift
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