Integrating customers in product innovation lessons from industrial development contractors and in-house contractors in rapidly changing customer markets

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Bibliographische Detailangaben
Veröffentlicht in:Creativity and innovation management
1. Verfasser: Sandmeier, Patricia (VerfasserIn)
Weitere Verfasser: Morrison, Pamela D. (VerfasserIn), Gassmann, Oliver (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2010
Schlagworte:
Produktentwicklung > Kundenintegration > Lernende Organisation > Softwareentwicklung > Aufsatz in Zeitschrift > Fallstudie
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