The competitive strategies of ecopreneurs striving for market leadership by promoting sustainability

This chapter examines the importance and development of competive advantages amongst ecopreneurial firms by examining 64 enterprises in Germany, Austria and Schwitzerland. The chosen enterprises fulfilled two prerequisites: they have made solutions for ecological problems to their core business, and...

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Veröffentlicht in:	Making ecopreneurs
1. Verfasser:	Petersen, Holger (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2010
Schlagworte:	Entrepreneurship > Nachhaltige Entwicklung > Wettbewerbsstrategie > Marktanteil > Economics > Sustainability sciences, Management & Economics > Aufsatz im Buch
Online Zugang:	PURE Lüneburg
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

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The competitive strategies of ecopreneurs : striving for market leadership by promoting sustainability	2010	Petersen, Holger
Entrepreneurship and sustainable tourism : the global gypsies approach	2010	Macbeth, Jim
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Sustainability entrepreneurship : charting a field in emergence	2010	Parrish, Bradley D.
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