Frontline employee motivation to participate in service innovation implementation

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Bibliographische Detailangaben
Veröffentlicht in:	Academy of Marketing Science Journal of the Academy of Marketing Science
Weitere Verfasser:	Cadwallader, Susan (BerichterstatterIn), Jarvis, Cheryl Burke (BerichterstatterIn), Bitner, Mary Jo (BerichterstatterIn), Ostrom, Amy L. (BerichterstatterIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2010
Schlagworte:	Verkaufspersonal > Motivation > Innovation > Dienstleistungsqualität > Aufsatz in Zeitschrift
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