| Germany finally moves on cookie laws
|
2014 |
Schneider, Adrian |
| New search term marketing case
|
2014 |
Mayner, Jonathan |
| Nuisance calls latest
|
2014 |
Spanyol, Thomas |
| One step forward, two steps back for EU data reforms
|
2014 |
Groom, Stephen |
| Will cookie alternatives sidestep privacy laws?
|
2014 |
Webber, Mark |
| Barilla goes mobile with Ringo
|
2014 |
Pazzagli, Ambra |
| Customer experience in the omni-channel world and the challenges and opportunities this presents
|
2014 |
Cook, Glenn |
| DMA Customer Acquisition Barometer 2014
|
2014 |
Jain, Yashraj |
| Personality types and Facebook advertising : an exploratory study
|
2014 |
Clark, Lillian |
| ICO reports on its enforcement action
|
2014 |
Gold, Sue |
| Landmark judgement on intellectual property and online links
|
2014 |
Mayner, Jonathan |
| DMA pushes back on ICO direct marketing guidance
|
2014 |
Milligan, James |
| The insider threat to data assets : business intelligence
|
2014 |
Galdies, Peter |
| Marketing in a mobile-first world : tackling the why and the how
|
2014 |
Save, Aditya |
| Monitoring mobile app performance
|
2014 |
Salz, Peggy Anne |
| The marketing data space race
|
2014 |
Shaw, Robert |
| eWOM in online customer support communities : key variables in information quality and source credibility
|
2014 |
Dancer, Hannah |
| Mapping customer journeys in multichannel decision-making
|
2014 |
Wolny, Julia |
| Special issue:Focus on digital marketing
|
2014 |
|
| Guest editorial: The e-marketing SIG (beta) manifesto : aligning research with practice in digital marketing
|
2014 |
Wolny, Julia |
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