The role and relevance model of marketing in SMEs
|
2011 |
Simpson, Mike |
Managing products in SMEs : a customer-oriented perspective
|
2011 |
Gbadamosi, Ayantunji |
Pricing and pricing-related issues in SMEs
|
2011 |
Koku, Paul Sergius |
The reality of distribution faced by SMEs : a UK perspective
|
2011 |
Bamber, David |
Growing market strengths : management of innovation in high-growth SMEs
|
2011 |
Lewrick, Michael |
Entrepreneurship growth at risk
|
2011 |
Piranfar, Hosein |
The marketing concept and market orientation : evolving definitions of marketing
|
2011 |
Mavondo, Felix |
SME retailing in the UK
|
2011 |
Omar, Ogenyi |
International entrepreneurship and SMEs
|
2011 |
Ibeh, Kevin |
Franchising in entrepreneurship marketing
|
2011 |
Pandya, Kaushik V. |
Competition and competitive advantage in SMEs
|
2011 |
Omar, Maktoba |
Organizational environment and SME marketing practices in an emerging economy
|
2011 |
Hinson, Robert |
Marketing in SMEs : an introduction
|
2011 |
Simpson, Mike |
Entrepreneurship marketing
|
2011 |
Hinson, Robert |
Understanding consumers in entrepreneurship marketing
|
2011 |
Madichie, Nnamdi O. |
Marketing communications for the SME
|
2011 |
Eng, Teck Yong |
Internet marketing
|
2011 |
Akunuri, Jaya |
Relationship marketing and networks in entrepreneurship
|
2011 |
Halliday, Sue Vaux |
Marketing planning in small businesses
|
2011 |
Ekwulugo, Frances |
Religion and the SME
|
2011 |
Linbridge, Andrew |