English or a local language in advertising? the appreciation of easy and difficult english slogans in the Netherlands

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Journal of business communication
1. Verfasser: Hornikx, Jos (VerfasserIn)
Weitere Verfasser: Meurs, Frank van (VerfasserIn), Boer, Anja de (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2010
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Verfasser
Philanthropic identity at work : employer influences on the charitable giving attitudes and behaviors of employees 2013 Smith, Jennifer Mize
Investigating verbal workplace communication behaviors 2013
Relational implications of gay and lesbian workplace romances : understanding trust, deception, and credibility 2013 Horan, Sean M.
The effects of crisis response strategies on relationship quality outcomes 2013 Ki, Eyun-jung
Expressions of dissent in email : qualitative insights into uses and meanings of organizational dissent 2013 Hastings, Sally O.
Effects of directness in bad-news e-mails and voice mails 2013 Jansen, Frank
Forms of decision making : gatekeeping and dialogic coordination in CISV organizational meetings 2013 Baraldi, Claudio
What's fair? : public and private delivery of project feedback 2013 Westerman, Catherine Y. K.
Ambiguity and freedom of dissent in post-incident discussion 2013
The neo-capitalist firm in emerging India : organization-state-media linkages 2013 Mitra, Rahul
Telling ’em how it will be : previewing pain of risky change in initial announcements 2013 Lewis, Laurie K.
Perspectives on the use of English as a business lingua franca in Hong Kong 2013 Evans, Stephen
Communication for the long term : information allocation and collective reflexivity as dynamic capabilities 2013 Gómez, Luis Felipe
Multicultural environments and their challenges to crisis communication 2013 Oliveira, Maria de Fatima
"Stepping stones" in opening and closing department meetings 2013 Nielsen, Mie Femø
Instant messaging as a task-support tool in information technology organizations 2013 Pazos, Pilar
Comparing human-to-human and human-to-AEA communication in service encounters 2013
The relationship between communication apprehension and learning preferences in an organizational setting 2012 Russ, Travis L.
Message content and sources during organizational socialization 2012 Hart, Zachary P.
Sustainability discourse within a supply chain relationship : mapping convergence and divergence 2012 Allen, Myria W.
Alle Artikel auflisten