Guest editor's introduction to special issue: Marketing and electronic commerce

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Electronic commerce research and applications
1. Verfasser: Huang, Ming-hui (VerfasserIn)
Weitere Verfasser: Kauffman, Robert J. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
Schlagworte:
Telekommunikationssektor > Mobile Business > Dienstleistungsqualität > Wertpapierhandel > China > Aufsatz in Zeitschrift
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Titel Jahr Verfasser
Inferior search engine's optimal choice : knowledge-sharing service versus search quality 2014 Kim, Kihoon
Reputation mechanism for e-commerce in virtual reality environments 2014
Team participation and online gamer loyalty 2014 Teng, Ching-I
Modeling the clickstream across multiple online advertising channels using a binary logit with Bayesian mixture of normals 2014 Nottorf, Florian
Approximations to auctions of digital goods with share-averse bidders 2014 Pei, Jinxiang
Dynamic quality decisions of software-as-a-service providers based on customer perception 2014 Zhang, Jie
Utilitarian motivations in online consumption : dimensional structure and scales 2014
On the effects of competition between agent-based double auction markets 2014 Cai, Kai
An empirical comparison of market efficiency : electronic marketplaces vs. traditional retail formats 2014 Jiang, Pingjun
A targeted approach to viral marketing 2014 Mochalova, Anastasia
How does customer self-construal moderate CRM value creation chain? 2014 Qi, Jia-Yin
Disclosing too much? : situational factors affecting information disclosure in social commerce environment 2014 Sharma, Shwadhin
The impact of context on display ad effectiveness : automatic attitude activation and applicability 2014 Huang, Shiu-li
The effects of product involvement and impulse buying on purchase intentions in mobile text advertising 2014
Measuring perceived EC ethics using a transaction-process-based approach : scale development and validation 2014
A multi-level model of individual information privacy beliefs 2014 Li, Yuan
The role of sunk costs in online consumer decision-making 2014 Liang, Austin Rong-Da
Linguistic characteristics of shill reviews 2014 Ong, Toan
Analysis of fraudulent behavior strategies in online auctions for detecting latent fraudsters 2014 Chang, Jau-Shien
Trust assessment of security for e-health systems 2014 Bhatiyar, Şerif
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