The grandparent consumer a financial "goldmine" with gray hair?

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Bibliographische Detailangaben
Veröffentlicht in:The journal of consumer marketing
1. Verfasser: Tootelian, Dennis H. (VerfasserIn)
Weitere Verfasser: Varshney, Sanjay B. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2010
Schlagworte:
Konsumentenverhalten > Ältere Menschen > Familie > Privater Konsum > USA > Aufsatz in Zeitschrift
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