Technology segmentation for marketing: entrepreneurial approaches to intercollegiate athletics

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:International journal of sport management and marketing
1. Verfasser: Neeley, Lynn (VerfasserIn)
Weitere Verfasser: Judson, Kimberly M. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2010
Schlagworte:
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Titel Jahr Band
Sports entrepreneurship and innovation 2019 vol. 19, nos 1/2 (2019)
Advances in sport management in the global marketplace : theory and practice 2018 volume 18, nos. 1/2 (2018)
Contextualising positive organisational scholarship and behaviour : the case of sport organisations 2017 volume 17, nos. 1/2 (2017)
The Youth Olymic Games : management and legacy 2017 volume 17, nos. 4/6 (2017)
Special issue: Sport for development and peace theory building and programme development 2015 volume 16, nos. 1/2 (2015)
Special issue: advances in advertising and sponsorship effectiveness 2014 volume 15, nos. 5/6 (2014)
Special issue: Marketing and management of niche sports 2014 13.2013,3/4
Special issue: marketing of olymic sport via new media 2014 volume 15., nos. 3/4, 2014
Special issue: Economic approaches to sport management : European perspectives 2012 11.2012,1/2
Special issue: Sport participation management and marketing 2012 12.2012,3/4
Special issue: Consumer behaviour in sports 2012 12.2012,1/2
Special issue: Marketing and sponsorship in sport leagues 2011 9.2011,1/2
Special issue: Sport marketing and emerging technology 2011 10.2011,3/4
Special issue: Corporate responsibility, sustainability, and stewardship within sport 2011 10.2011,1/2
Special issue: Sport event marketing : creating relationship value 2010 7.2010,3/4
Special issue: The management and marketing of motorsports 2010 8.2010,1/2
Special issue: The entrepreneurial nature of sports marketing: towards a future research agenda 2010 7.2010,1/2
Special issue: Managing the quality of sport services and sport organisations 2009 6.2009,3
Special issue: Strategic issues in the management of sport firms and organisations : opportunities and challenges 2009 5.2009,3
Special issue: Management and promotion of international sports 2009 6.2009,4
Alle Bände/Ausgaben auflisten