How to lengthen, deepen and broaden customer-firm relationships with online financial services?

Gespeichert in:

Bibliographische Detailangaben
Veröffentlicht in:	Journal of financial services marketing
1. Verfasser:	Liang, Chiung-ju (VerfasserIn)
Weitere Verfasser:	Chen, Hui-ju (VerfasserIn)
Format:	UnknownFormat
Sprache:	eng
Veröffentlicht:	2009
Schlagworte:	Finanzdienstleistung > Versicherung > Electronic Commerce > Marketingmanagement > Online-Marketing > Beziehungsmarketing > Kundenzufriedenheit > Taiwan > Aufsatz in Zeitschrift
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Titel	Jahr	Band
Special issue: Academy of Marketing Conference 2016 : radical financial services marketing	2017	volume 22, number 2 (June 2017)
Special issue: Academy of Marketing Conference 2015	2016	volume 21, number 2 (June 2016)
Special issue: Academy of Marketing conference 2014, early career special issue	2015	volume 20, number 2, June 2015
Special issue: Financial services marketing research : retrospect and prospect	2015	volume 20, number 4, December 2015
Special issue: Personal selling and sales management in the marketing of financial services	2014	19.2014,2
Special issue: Financial product complexity and the limits of financial literacy	2013	18.2013,3
Special issue: Financial services for the poor	2011	15.2010/11,4
Special issue: Islamic finance : challenges and opportunities	2011	15.2010/11,3
Special issue: In the grip of the credit crunch : challenges of confronting a changing environment	2010	14.2009/10,4
Special issue: Strategic developments in financial services marketing	2008	13.2008/09,1
Special issue on customer relationship management in banking : reassessing theory and practice	2007	12.2007/08,2