A knowledge discovery method based on gentic-fuzzy systems for obtaining consumer behaviour patterns an empirical application to a web-based trust model

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Veröffentlicht in:International journal of management and decision making
1. Verfasser: Casillas, Jorge (VerfasserIn)
Weitere Verfasser: Martínez-Loṕez, Francisco J. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
Schlagworte:
IT-gestütztes Marketing > Konsumentenverhalten > Künstliche Intelligenz > Fuzzy-Set-Theorie > Evolutionärer Algorithmus > Aufsatz in Zeitschrift
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