Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations

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Bibliographische Detailangaben
Veröffentlicht in:Journal of strategic marketing
1. Verfasser: Le Meunier-FitzHugh, Kenneth (VerfasserIn)
Weitere Verfasser: Lane, Nikala (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
Schlagworte:
Verkauf > Marketing > Kooperation > Unternehmenserfolg > Betriebliches Informationssystem > Großbritannien > Aufsatz in Zeitschrift
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