An experimental evaluation of the effects of internal and external e-Assurance on initial trust formation in B2C e-commerce

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Veröffentlicht in:International journal of accounting information systems
1. Verfasser: Bahmanziari, Tammy (VerfasserIn)
Weitere Verfasser: Odom, Marcus D. (VerfasserIn), Ugrin, Joseph C. (VerfasserIn)
Format: UnknownFormat
Sprache:eng
Veröffentlicht: 2009
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