| A framework for the consumer psychology of morality in the marketplace
|
2018 |
Campbell, Margaret C. |
| The influence of corporate social responsibility efforts on the moral behavior of high self‐brand overlap consumers
|
2018 |
Newman, Kevin P. |
| Consumers avoid buying from firms with higher CEO‐to‐worker pay ratios
|
2018 |
Mohan, Bhavya |
| Is being emotionally inexpressive cool?
|
2018 |
Warren, Caleb |
| Let it go : positive affect attenuates sunk cost bias by enhancing cognitive flexibility
|
2018 |
Emich, Kyle J. |
| Measuring processing fluency : one versus five items
|
2018 |
Graf, Laura K. M. |
| The influence of physical elevation in buildings on risk preferences : evidence from a pilot and four field studies
|
2018 |
Esteky, Sina |
| The loss of loss aversion : paying attention to reference points
|
2018 |
Higgins, E. Tory |
| Loss aversion, intellectual inertia, and a call for a more contrarian science : a reply to Simonson & Kivetz and Higgins & Liberman
|
2018 |
Gal, David |
| Judging a book by its cover : the influence of implicit self-theories on brand user perceptions
|
2018 |
Park, Ji Kyung |
| Promotional games : trick or treat?
|
2018 |
Briley, Donnel A. |
| Benefiting from disagreement : counterarguing reduces prechoice bias in information evaluation
|
2018 |
Chaxel, Anne‐Sophie |
| Social norms and the price of zero
|
2018 |
Ariely, Dan |
| The power of voice in stimulating morality : eliciting taxpayer preferences increases tax compliance
|
2018 |
Lamberton, Cait |
| Microblogging and the value of undirected communication
|
2018 |
Buechel, Eva C. |
| When seeking the best brings out the worst in consumers : understanding the relationship between a maximizing mindset and immoral behavior
|
2018 |
Goldsmith, Kelly |
| Lie, cheat, and steal : how harmful brands motivate consumers to act unethically
|
2018 |
Rotman, Jeff D. |
| From slum tourism to smiley selfies : the role of social identity strength in the consumption of morally ambiguous experiences
|
2018 |
Schuckmann, Julia von |
| A new version of loss aversion : introduction to research dialogue
|
2018 |
Shavitt, Sharon |
| When intertemporal rewards are hedonic, larger units of wait time boost patience
|
2018 |
Siddiqui, Rafay A. |
Tag hinzufügen